WEB DESIGN FAQ
Everything you want to ask a web design agency
Pricing, timelines, Webflow vs WordPress, how to get recommended by AI. FAMGO Design answers the questions most agencies dodge. If you're comparing web design companies in Toronto, start here before you book any calls.
Frequently asked questions
Most Common Web Design Questions We're Asked
At FAMGO Design, clear communication is our top priority to keep our clients fully informed. If you're not quite ready to reach out but have questions about web design, feel free to explore our FAQs for answers.
Our standard website design ranges between $10,000 and $20,000, depending on the size, complexity, and timeline. To give you a general idea, most of our projects fall into these ranges:
Basic: $5,000 - $10,000
Standard: $10,000 - $20,000
Growth: $20,000+
A Basic website designed by FAMGO is still conversion-focused and SEO-optimized. The difference is that this range has fewer pages than Standard, and does not include advanced functionalities such as membership or e-commerce.
A Standard and Growth website is bigger and more complex. Think medium to large companies and e-commerce stores. They include multi-days strategy workshops, more pages and advanced functionalities.
We're flexible to accommodate different budgets. Following our consultation call, we will create a customized proposal outlining the timeline, estimated cost, and our recommendations. Our goal is to deliver highly customized solutions that meet your unique needs.
The price of a website design depends on:
- The number of pages on the website
- The complexity of the website and its features
- Whether copywriting and photography services are needed
- Implementation of content management system (CMS)
- Whether ongoing website maintenance and support are required
For instance, creating multiple landing pages with complex navigation may take more design or development time than creating a few simple brochure-style pages. Or whether additional services like professional website copywriting, photography, and search engine optimization are required.
When creating conversion-focused web design, it's crucial to optimize both performance and usability. While a CMS helps with site organization and maintenance, ensuring it's search engine optimized (global or local SEO) adds complexity and effort. All these factors combined ultimately determine the final cost of your website design.
Our web design proposal and audit report provide a clear statement of what needs improvement on your website, and what a custom web design would specifically accomplish. For example, a website redesign proposal could address any of the following:
- The existing site suffers from an average 96% bounce rate, and we propose reducing that to 87% by optimizing the user experience.
- The existing site fails to appear in search results for any of your target keywords, suggesting site performance is a factor. We believe that a faster site will enable you to establish a higher ranking to capture organic traffic.
- Your company's website appears outdated in its appearance, functionalities, and messaging. We have strategies to help you better appeal to potential customers by redesigning the look and feel, user experience, and copy to better align with your branding.
- Securing buy-in from the key stakeholders within your company who make financial decisions.
We work with companies dedicated to making an impact in the world, ranging from innovative startups to established enterprises and nonprofit organizations.
Our expertise spans across various industries, including:
- Nonprofit
- Education
- FinTech
- Healthcare
- Dentists
- Professional Services
- Retail + Consumer Goods
- SaaS
- Cross-Cultural
From start to finish, our standard web design takes 2-4 months to complete, depending on the project scope. Our build process is faster than other agencies because we use Webflow platform for web development and content management system (CMS).
Results will vary based on specific goals and your industry. However, these are the real results from our clients from various industries and sectors.
- +179.89% — organic traffic growth, Genesis Health Clinic
- #1 on Google — "church in Thorold," The Village Church (in ~3 months)
- +46% — contact inquiries, The Village Churc
- #1 on Google — "Taiwanese dentist Thornhill," Orchid Tooth Dental
Yes! Although we believe you could handle this independently if you prefer. Websites designed by FAMGO and built on Webflow require very little maintenance compared to other platforms like WordPress. With Webflow, you don't have to worry about coding, hosting, plugins, or security updates. You don't even need a web developer. The only updates you'll need are for content like new images, text, or videos, which are as easy as updating a Word document or social media post.
But if you prefer a hands-off approach, our team is still ready to help with anything from regular content updates to long-term content marketing strategies for you. We can continue to monitor your website's performance to help your brand grow, attract more visitors, and turn them into customers
Custom web design is a web design process that ensures your website truly reflects your brand, addresses your visitors' needs, and supports your business growth. Unlike generic templates, we create solutions tailored to your brand and target audience. This personalized approach makes it easy for people to navigate your website, find what they need quickly, and engage with your content, ultimately helping you increase sales and build customer loyalty.
Moreover, custom website design can adapt and expand with your business, fulfilling your evolving needs and growth plans. We prioritize search engine optimization (SEO) strategies from the start, ensuring that your website ranks well in search engine results and attracts organic traffic.
The main goal of customized web design is that you can differentiate your brand in your industry, improve sales, and achieve sustainable growth for your business.
The main reason companies undergo website redesign or custom design is because they would like to scale up their branding, conversion, and revenue.
Some reasons we’ve heard from our clients are:
- Website conversion rate to sales or leads is lower than 2%.
- Website design and functions have become outdated and no longer reflect their brand image.
- Spending too much time and money on website maintenance.
- Low organic traffic from Google searches.
- Clients want to kickstart content marketing efforts to grow their brand long-term
- Templated website builders like Wix and Squarespace are no longer sufficient for supporting the company's digital growth.
Regardless of the specific reasons, a custom or redesigned website can significantly improve a company’s branding, traffic, and sales.
Effective planning is essential for any web design project. A comprehensive website design project plan ensures that the objectives are clearly defined, KPI are monitored, and all project stakeholders are kept informed.
Prior to launching a new website, our web design team focuses on addressing the following key areas:
- Conversion rate optimization
- Clear unique selling propositions (USPs)
- Search engine optimization (SEO)
- Website speed and performance
- Information architecture, including navigation and site structure
- Testimonials & case studies
- Establishing authority and credibility within the industry
Let's build something that works!
Let's build a website that reflects how good your business actually is and brings in the right clients. Start with a free audit of your current site, and we will show you what is working, what is not, and where the biggest opportunities are.
Free website audit






